Why More Athletes Are Choosing On Cloud Shoes in South Africa

The general consensus in 2023 is clear—On Cloud shoes are helping everyday runners and sports enthusiasts dream bigger and achieve more.

More and more South Africans are discovering that this Swiss-designed footwear is built with both casual walkers and serious athletes in mind. Designed to deliver unmatched comfort and support, On shoes help users push beyond limits and reach new milestones—whether it’s a performance goal or simply walking in style.

From general gym sessions to outdoor training, the lightweight construction and responsive cushioning of On shoes make running, jumping, and movement feel effortless. This empowers athletes with the confidence they need to perform at their best.

Whether you're a professional competitor or a weekend warrior, On Cloud shoes are a reliable companion across any activity. The combination of CloudTec®, Speedboard®, and Helion™ superfoam work in harmony to absorb impact, distribute pressure evenly, and reduce the risk of injury—all while delivering a smooth, energised ride.

"Our shoes’ elegant and fashionable design gives athletes the sensation of floating, which increases their self-assurance and drives them to aim for excellence," says Caroline Greyling, Chief Operating Officer of Tifosi Sports.

With breathable mesh uppers that keep feet cool and dry, On shoes minimise discomfort and help prevent blisters—even during intense sessions. Their secure lacing system ensures a locked-in fit, so you can stay focused on your workout, not your footwear.

More recently, On Cloud shoes have shown their versatility across a wide range of sports beyond running, including padel, hockey, golf, basketball, tennis, and even hiking. Their grip, support, and durability enable athletes to explore new terrains, take control on the field, and conquer fresh challenges.

Performance aside, On shoes also reflect a commitment to sustainability. Many models incorporate recycled and eco-conscious materials, reducing their environmental impact and supporting a more responsible future for sportswear.

So whether you're just beginning your fitness journey or looking to elevate your performance, On Cloud shoes are a smart investment. They offer elite-level comfort, support, and design that help you move with purpose—and make every step feel like you’re running on clouds.

If you haven’t yet, lace up a pair of On shoes and feel the difference for yourself. You might just become the next talking point at your local braai or weekend workout!